Diet Coke with Stevia - What’s the Freakin’ Hold-up?
Wouldn’t it be nice to be able to have a coke without all the sugar but also with out having to ingest anything artificial? Well, in Japan they can. It’s Diet Coke flavoured with all-natural plant extract Stevia. I blogged about this product back in March ‘07 asking why it was banned? I still can’t figure it out.
Anyway, I recently found out that Diet Coke in Japan is flavoured with this stuff and can’t help but wonder why it hasn’t reached our shores. I have a sneaking suspicion though that
money is involved somewhere along the way. Companies that manufacture artificial sweeteners, such as Nutasweet’s horrible aspartame, are surely threatened by a natural, sugar-free alternative. It’s quite possible that money is exchanging hands between such companies and the agencies that assess the safety of their products.
Anyway, it seems there is hope on the issue as I found this article from ‘USA Today’ which suggests that Coca-Cola is investing in tests with stevia (now being referred to as Rebiana) to come up with a formula for using it in it’s products - hooray!
“Coca-Cola plans to use a new calorie-free sweetener in some of its products in other countries and is hoping at some point to get FDA approval to use it in its products in the United States.
The push to develop the natural sweetener, which is being called rebiana, is a partnership between Atlanta-based Coca-Cola and privately held Cargill, the Wayzata, Minn.-based agribusiness.
Coca-Cola will market and use the sweetener in unspecified products.”
Well, this is certainly a step in the right direction and to be welcomed by all. For those of us who keep our sugar intake very low and who like to avoid artificial sweeteners as much as possible, this is great news. The sooner it’s available and people get off aspartame, the better for us all.
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June 25th, 2007 22:15
I hope this becomes available in Canada. I have the occasional diet pop with Splenda, but a stevia version would be even better!
I’d be thrilled if they made unsweetened pop that you could just sweeten at home any way you wanted.
July 6th, 2007 17:18
I am trying to give up diet soda - so if this came out I’d probably be lured back to drinking it. But it would be better for you then what they use now.
Have you tried sweet perfection? It’s an all natural sweetner made from chicory root. I just got it this week and it’s awesome. I have a mini review up about it, soon as I get time this weekend I want to get the recipe for low fat meringue cookies I made with it and a full review. It doesn’t spike your blood sugar, has 3 grams of fiber PER teaspoon, and only 3 caloreis per tsp. It’s worth checking out.
Lady Rose
July 7th, 2007 08:53
Thanks very much for that Lady Rose. I’m going to look out for that. I didn’t know it existed, thanks again!
July 7th, 2007 12:06
http://thedietpulpit.wordpress.com/2007/06/28/first-review-of-sweet-perfection-is-in/
for info on the sweet perfection can check out link - full review coming soon (probably later Sunday)
I will doing more reviews and have some posted already on a variety of products I come across– extend bars are great too (stablize blood sugar for 9 hours and the best protein bars I’ve found on the market)
I do all reviews free - I buy the products - so if I like something it’s because I like it not money. I don’t want any one thinking I’m pushing something just because of money.
December 17th, 2008 03:53
I had diet coke in Japan, it tasted great, without the aftertaste of aspertame or splenda coke, all they need to do is bring the Japanese formula here. It has to be an availablity/ FDA/ money issue. In the mean time I drink diet RC, it is sweetened with splenda and is better than splenda coke.
Splenda is still not good for you but better than aspertame.